At our school, we had the alums in the room to make our chapter appear larger but our school's panhel stated they weren't allowed to rush any of the PNMs so they mainly helped with setting up, refreshments, etc. and just looked busy when the PNMs were in the room. Also, their nametags specified they were alums and oftentimes they would be dressed differently than the collegiates in the chapter to further signify they were not actives. That was the best my chapter could do since we were on the smaller side.
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zeta tau alpha "My crown is in my heart, not on my head."
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