I think I have mentioned this elsewhere, but check out TKE, they have a lot of good ideas.. and even if you don't like their ideas, it might help you come up with some of your wn. Here's the URL
http://www.tke.org/01rush.html
or it might be
http://www.tke.org/rush01.html
Try them both b/c I forget!
------------------
Phi Beta Fraternity for the Creative and Performing Arts.
http://homepages.go.com/~phibetaphichapter/index.html